Search Engine Optimization (SEO) has long been the backbone of online visibility in the Web2 era. From keyword placement to backlink strategies, traditional SEO has shaped how content gets discovered and consumed. However, as we move toward a decentralized internet—commonly referred to as Web3—these methods must evolve. Decentralized web models such as blockchain, peer-to-peer (P2P... https://lucassjack.substack.com/p/decentralized-seo-adapting-to-blockchain